The right research creates amazing products
You will never find a one-size-fits-all solution at P&K. We customize our research to meet your product development and brand goals, and that means fully understanding the end goal from the very start.
Over nearly 70 years in business, we’ve worked with every kind of consumer product test and objective—from driving category innovation to optimizing products to reimagining brand and product experiences. With company-owned facilities in key US locations and partners around the globe, we’ve shaped prominent industry standards and provided expert insights on thousands of products.
It’s not data. It’s answers.
With an average 20+ years in the industry, our team members leverage deep experience in qualitative, quantitative, traditional and in-context research to engage consumers everywhere in the world, in-person and online.
Our experience in food, beverage, personal care and more, coupled with our proven research process and advanced analytics, empowers us to deliver actionable insights in a compelling story-telling format.
How can we partner with you to help you create your best products?
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